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AIDA AIDA was created by Strong in 1925 and Elma Lewis in 1900 and it is a behavioural model that has as purpose to make sure that an... -
Question and Answers related to Press Commissions and Press Council of India. Q1- Who was the chairman of First Press Commission? A...
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UGC NET July 2016 PAPER II 1. Embedded Journalism is considered as a type of_____ Right answer is mil... -
UGC NET Exam July 2018 result has been declared. Kindly check your result here and please share who cleared UGC NET Mass Comm. Click...
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36. Identify the correct sequence of marketing approach in relation to advertising and public relations. (A) Product knowledge, prospe...
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With this theories part is completed. 6) USES AND GRATIFICATION THEORY This theory propounded by Katz in 1970, is concerned with h... -
This question become important when you have to match a journalist with a newspaper/ tv channel in UGC paper. So i am providing a list of i... -
11. In analog mass communication, contents are linear and (A) Dynamic (B) Static (C) Exploratory (D) Sensational A...
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Read all of these and their theories. Action Assembly Theory - Irving Janis Adaptive Structuration Theory - Marshall Scott Poole ...
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Intrapersonal communication is one-way communication. Individual contemplation, internal reflection, prayers, etc. are types of in...
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